This is What We Would Do if We Only Had $100 to Spend on Facebook Ads – Hootsuite Social Media Management

The author spends some time with members Hootsuite’s social media team to zone in on particular Facebook advertising models that work on a $100 budget. They advise riffing off popular posts a brand has made in the past, mindfully identifying both one’s current audience & a prospective one based on advertising demographics, being clear with one’s goals, and being sure that your work counts. They focus on the importance of making smart decisions regardless of budget.

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