Ready for everything to click?

If you’re here, it’s safe to say you’re looking for a better way to grow your social media following and build your business.

You don’t want to be that cookie-cutter online network marketer, annoying your friends. (Good! I don’t want you to be that salesy person either.)

Growing an online following takes consistent effort and doing it well can seem to take you HOURS, because you want to be authentic and stay true to YOU, right?

(If you’re like “OMG, YES!” Then put on your Gangsta Glasses and keep reading… ‘cuz we’re gonna get you where you wanna go and FAST.)

You shouldn’t have to seek people out, or convince them of anything.

You SHOULD feel like you’re meeting your community’s needs, and truly helping people who WANT your help. (Hellooo, passion + fulfillment!)

Knowing what to say on social media day after day can feel overwhelming, and many of us know what it’s like to burn hot for a while then fizzle out, because life is cray and it REALLY catches up. OR, we don’t know where to start... so we freeze in place and do nothing.

The thing is, HUNDREDS of your dream clients are choosing a coach hoping they’ve found

the RIGHT FIT to help them achieve their fitness goals.

How do they know WHY they should pick YOU?
How will they find you?
How do you stand out?

Sometimes luck and random effort works, but not enough to get you from part-time to full-time.

Not enough to keep you from worrying where your next sale is coming from.

Look- You’re a badass, my friend! You’ve taken those steps toward your BHAG’s (Big Hairy Audacious Goals), and it’s NOT YOUR FAULT you’re feeling stuck. Network marketing businesses like Beachbody are often sold as “the dream job.”

“Just talk to some of your friends, and soon you’ll be sipping sangria by the pool taking selfies with your laptop and hashtagging #workfromhome on Instagram!”

Well, just like following a nutrition and exercise plan for your fitness journey, you need an exact, PROVEN strategy to actually see results in your business.

I’m here to give you concrete, easy-to-implement steps for getting people to engage, while filling your funnel and helping your business THRIVE. I want to save you headaches and hours of effort!

AND - True story: I don’t want you to need me forever.

(I’m giving you the confidence and expertise to continue growing your social media following long AFTER you found me!)

That’s why I developed my Social Selling Secrets monthly curriculum: so you can build a solid BRAND that inspires trust, love, and die-hard loyalty from your followers and fans!

Imagine what it would feel like to have a game-plan laid out for you with no more guessing. (I call it “spraying and praying”.)  

To have the RIGHT people coming TO you, wanting your help with their goals. (No more awkward messages in your life, ever?!)

You’ll FINALLY have a proven system for attracting customers and team members…

...so you can simply watch your checks grow steadily each month as you continue doing what you wanted to do in the first place!  Help people.

(Maybe a glass of wine or sangria is just what you should celebrate with!)

Here’s why you should trust me.
(I get it!)

My name is Ashley Shaw and I’m the founder of the Fitness Leader Institute.

Over the past 4 years, we’ve helped over 7,500 Beachbody coaches just like you to finally get their social media under control so they can grow their business.

With over 20 years in the health and fitness industry, I know exactly what to say and do on social media to get more customers and coaches for your business.

And I’ve even grown my own business to over 7 figures per year using social media as well (so I can teach you exactly how I’ve done it).

In my Social Selling Secrets curriculum, you’re going to nail down…


How to share your authentic story so it attracts new followers who will know, like, and trust you.


How to Find Your Sweet Spot: where your passions and your community’s needs overlap so you can be of maximum service… and get maximum sales by helping your followers solve their biggest problems.


How to communicate your values so you can stand out and attract truly like-minded followers and fans without seeming obnoxious or weird.


How to establish your brand so you can create visually consistent content that gives a vibe your audience will fall in love with!


How to identify and attract your ideal customer so you’re only talking to serious people who desperately want what you have to offer.


How to find and analyze the metrics that matter so you can focus on the 20% of activities that create 80% of your results and accelerate your growth. (Less work, more success!)


How to get full control of your business by building your email list to increase engagement and reach, without all the tech headaches people normally face. (We make it super easy for you!)


How to build your Facebook Group so you get amazing interactions (and customer insights) all while deepening your bond with your followers.


How to get confident on camera so you can do videos and Facebook Lives, even if it seems super scary to you right now. This is a simple way to supercharge your relationship with your fans (without having to be a perfectionist), and achieve MASSIVE results!


How to slow the scroll and use Instagram Stories to bring more growth, engagement and customers your way (plus what NOT to do that can completely ruin your reputation as an influencer).


How to pre-schedule all of your Done-For-You content so everything goes out at exactly the right time and there’s no more panicking at 11pm on a Friday night because you haven’t posted today!

PLUS you’ll get an extra little BFF:

The “Secret Sauce” that lets you build familiarity and trust FASTER than ever before: our “Killer Content Generator” we use to create all our posts!

But Reviews are the Real Test, So Here’s What Some Of My Members Say...

This has to be the BEST MONEY I've ever spent! Since I started this 30 day done for you posting plan, I've hit SC 14!! Not to mention how easy it is when the work is done for you. It gave me time to focus on the follow ups!! Thanks Ashley!!

Sharon Ormsby

Ashley Shaw!! I am beyond grateful and blessed to have found you!! I have been following the conversations flow from her Done For You Plan and oh my!!

I think I am having ongoing genuine conversations with at least 7 people. Pressure gone! And genuine interest is forming without me doing a sales pitch.

Your genius and easy to follow plan has really helped me to keep it cute and short.

Helena Metzker

It must be something about day 3 for me whenever Ashley Shaw is involved. 

I did her Done For You Plan and got 2 challengers DIRECTLY because of it (that I for sure know) by day 6 and this morning I woke up to ANOTHER person asking to get in on this journey!. 

Do the work (I mean, ITS GIVEN TO YOU!) and see results. Easy peasie!!

Susie Marie

You won’t wake up one day with money falling from the sky. 

No one magically stumbles upon a full-time income with Beachbody…
It simply happens over time when you use the right strategy consistently,
and teach your members to duplicate it!  (Rinse and repeat!)

All you’ve gotta do is commit to being successful with your biz…and I’ve done my BEST to take the confusion out of the picture for you. 

After my course, you’ll…

  • ELIMINATE competition by identifying what separates you from everyone else.  (You’re the ONLY ONE with YOUR story!)  You’re gonna learn how your pivotal life moments have shaped you to do EXACTLY what you’re doing now!

  • Identify your ZONE OF GENIUS. How do other people see you?  What do they love about you?  What strengths and expertise should you be shouting from the rooftops??  (‘Cuz you should!)

  • Decide what you stand for.  What are your values?  Defining them makes every decision EASY!  (Your online presence will become ORGANIC and ENGAGING… which attracts your ideal customers like a magnet!)

  • Let people get to KNOW YOU.  What’s your brand?  You HAVE to figure this out, because it’s your introduction before you officially meet someone.  We’re going to give your customers a seamless brand experience.

  • Attract your DREAM customer.  Who are they?  What language do they use?  What do they think about?  Using this info will DOUBLE your engagement!

  • Save TIME: Your most valuable resource.  You’ll save MASSIVE time by using the 80/20 principle, and strategies CEO’s use to have maximum success in MUCH less time.

  • Create SCROLL-STOPPING Content. Do you have a content strategy??  Let’s put everything you’ve learned into ACTION!

Implementing each of my training videos can make you tens of thousands of dollars in your business.  I could easily sell each module for $97 per month on my website, or $1,200 for the entire package.  

Here’s the deal: I’ve set it at $997 because I want to look after my members who are committed to success.

How it Works:

You’ll get an email with super easy instructions!  You’ll login to the website by creating a username and password… then say hello to your bright and shiny new course material!

PS, Your access never expires!  You can go back and use the content any time.




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