Fitness & Nutrition Coaches:

Stop Bugging Random People and
Feeling Salesy AF.

Learn The Simple Strategy For Building Authentic
Relationships & Getting More Of YOUR People In The DMs
Without Sending A Single Cold Message – Guaranteed.

F*ck What Your Upline Said About Sending 100 Messages A Day

Your upline tells you to send 100 messages a day in order to start having conversations that lead to sales. She promises you that “this is how I did it too!”

(Unpopular opinion… I think she’s full of shit.)

Because when it comes to tangible tools and strategies, the only advice you’re given is to “just keep sending messages to the people who are watching your stories and Reels.”

And while you may have been willing to try this in the beginning, it’s just not adding up to the result you’re looking for.

You’re sick and tired of cold messaging the same people over and over again, only to feel like you’re bugging them and not getting any response back.

Cold Messaging Is NOT A Strategy For Doubling Your DMs 

Coaches who don’t have authentic conversations in the DMs will quit coaching 9 times out of 10. 

They’ll shrug their shoulders and say,this just isn’t for me. I haven’t had any interest, and I’m tired of investing all my time and losing money.” 

They’re sick of feeling salesy AF and sending cold message after cold message to their friends, family, and random strangers on the internet. 

Then they fall off the face of the Earth and end up quitting

And It’s Not Your Fault That You’re Still Sending Cold Messages

That’s what your upline has told you to do.

Top coaches claim that they’ve built their businesses by sending 100 messages a day.

That’s all you’ve ever heard and you’ve never been introduced to a better way to build your business and get more people in your DMs… authentically.

Attracting Your Dream Customers On Social Media Doesn’t Have To Be Hard

I know it seems like you have to spend all of your time on social media, posting, Insta Storying, making ridiculous Reels that are so NOT you, and scrolling through the people watching and liking in order to find someone new to cold message
Top coaches claim that they’ve built their businesses by sending 100 messages a day.

But that couldn’t be further from the truth.

There is a better way to attract your ideal customers and get more people DMing YOU, not the other way around.

And the best part? You DON’T have to spend 24/7 on your phone to do it.

With this simple, pressure-free social media strategy, you’ll build authentic relationships and get more of YOUR people in the DMs who are excited to chat with you, without having to send a single cold message.

This Is Why You Need A Simple, Pressure-Free Strategy For Doubling Your DMs

Think about it… did you start this business because you wanted to feel awkward, pushy, and salesy AF?

Hell nahhh, you didn’t!

You started this business because you love the changes you’re seeing and you truly want to help other people experience them too. You want to build a community of like-minded people who are fierce, fun, and positive.

So STOP overthinking it. Stop assuming that forming friendships online is any different than in real life… because it isn’t.

You wouldn’t just waltz up to another lady at the coffee shop and ask if she’d like to join your fitness challenge. #pumpthebrakes, sister!

Instead, you’d casually approach her and give her a compliment on her adorable leopard-print leggings and ask her where she got them. Then when she gets her bomb-looking coffee, you’d ask her what she orders, because maybe you need to try it too.

You’d keep chatting it up, end up sharing a table, and agree that you both need a little more “me time” and agree to meet up at the same coffee shop next week.

And this is exactly what building relationships online with the 30 Day Double Your DMs Social Posting Strategy is like… natural.


How To Attract Your Dream Customers Starting Tomorrow

Starting tomorrow, you can stop:

  • Sending 100 cold messages a day.
  • Feeling salesy AF.
  • Dreading showing up on social media. 
  • Being on your phone 24/7.
  • Doubting your ability to find YOUR people online.

Because starting tomorrow, you’re going to have a simple, pressure-free strategy for doubling your DMs, including social media posts, weekly Reels, daily Insta Story ideas, and a value-packed freebie completely DONE-FOR-YOU.

That’s right, I’m going to give you every piece of content you need for the entire month, so you don’t have to worry about creating a thing or scrolling social media for ideas.

Hello, time savings!!!

Then all you have to do is post the content that I’ve already created for you and focus on being present in your DMs… because they are about the blow up!

So Why Should You Trust Me?

My name is Ashley Shaw and I’m the founder of the Fitness Leader Institute.

Over the past 5 years, I’ve helped over 8,500 coaches just like you to finally get their marketing under control so they can grow their coaching business.

With over 18 years in the health and fitness industry, I know exactly what to say and do on social media to get more customers and coaches for your business.

And I’ve proven it by growing my own business to over 7 figures using social media (and I only had 7,012 followers when I achieved it).

INTRODUCING

My “30 Day Double Your DMs Social Posting Strategy” Made For Fitness + Nutrition Coaches

With this 30 Day Double Your DMs Social Posting Strategy, you’ll get these great benefits…

  • An authentic relationship building social strategy that has been proven to help fitness & nutrition coaches attract their ideal customers and build deeper relationships in the DMs.
  • Daily Insta story ideas to help you build likability, trust, and rapport with your ideal customers and coaches.
  • The exact double your DMs content to post (or tweak if you feel like it) that will get people to raise their hand and start true conversations with you in your DMs, all with less work from you.
  • The ability to be consistent with your social media because I’ve taken all the guesswork out for you (if you can copy and paste, you can succeed).
  • And last but not least, true duplication because you can send all the coaches on our team to grab this 30 Day Done-For-You Double Your DMs Social Posting Strategy as well, so you’re all following the same proven plan and succeeding together.

And these 5 things combine to create exponential results for you and help you develop and grow authentic relationships with your ideal customers and coaches inside the DMs far beyond what you ever thought was possible.

How Emily Posts in 60 Seconds/Day With The
“30 Day Double Your DMs Social Posting Strategy”…

F*ck What Your Upline Says About Sending 100 Messages A Day And Get This Strategy Now

Uplines… gotta love ‘em, right?! In all seriousness though, I usually offer our 30 Day DFY Social Posting Strategy Plans for $97 each, but since I’m so committed to helping you save time and stress and start having more authentic, easy conversations without feeling salesy AF, I have something even better for you.

Get the 30 Day Done-For-You Double Your DMs Social Posting Strategy as part of our best-selling Social Posting Strategy Membership for just $67 per month!

Plus, you can cancel your membership anytime with no questions asked.

Here’s What You Get With The
30 Day Double Your DMs Social Posting Strategy

30 Strategic Daily Double Your DMs Posts

Normal Creation Time: 20 Hours
Creation Cost: $2,000

You’ll receive 30 posts for your public social media pages that can be left as they are (or you can put your own spin on them).

This gives you strategic, consistent content that encourages your audience to raise their hand to become a customer.

Weekly Reels + 5 Daily Insta Story Ideas

Normal Creation Time: 10 Hours
Creation Cost: $300

You’ll receive weekly Reels with the captions done for you + 5 daily Insta Story ideas, so you never have to waste time scrolling socials looking for audio, or ideas ever again.

With these Insta Story ideas, you can easily share your thoughts, engage, share your expertise, poll your audience, and call them to action to DM you, without wasting your time thinking of story ideas.

Each Reel is up to date with current trends, is engaging and relevant to your audience, and is designed to expand your reach and attract your ideal customers so you can have more authentic conversations inside the DMs.

High Quality Freebie

Normal Creation Time: 5 Hours
Creation Cost: $500

This is a professionally designed freebie that you can promote using all kinds of methods that we’ll teach you inside the Social Posting Strategy Membership.


This freebie will attract your ideal customers like a magnet so you’ll be building your email list and doubling your DMs in no time while adding massive value so your followers WANT MORE from you.

You can easily tweak the freebie in Canva if desired.

But Wait, There’s More!

On top of this 3-part strategy above, you also get access to:

  • A Monthly Strategic Photo and Graphic Plan including done-for-you carousels, graphics, and photo ideas.
  • 30 DIY Prompts so you can take our social posting formula to write your own captions if you’d like.
  • Access to our Facebook Support Group: Authentic AF with Ashley Shaw where all of your questions will get answered by a community of coaches driving toward the same goals as well as the accountability you’ve been searching for!
  • Monthly Social Selling Secrets Training to help you build a solid BRAND that inspires trust, love, and die-hard loyalty from your followers and fans!

And Please Remember…

These posts are professionally written by a copywriter to peak curiosity, attract your ideal customers and coaches, get them excited to talk to you inside the DMs, and ready to join you before you even send the invite.

All of the content (posts, Reels, Insta Story ideas, and freebie) cost me $2,800 and take 35 hours to produce (so you save a ton of time and money).

Plus you can stop wasting time trying to come up with what to post or mindlessly scrolling social for ideas.

The 30 Day Double Your DMs Social Posting Strategy is the PERFECT SOLUTION for those that want to authentically attract their ideal customers and coaches and build authentic relationships inside the DMs in the next 30 days.

Here’s How It Works

It’s as easy as 1-2-3…

Log in to your exclusive customer portal to access the 30 new Double Your DMs social media posts, photo and graphic plan, weekly Reels ideas, daily Insta Story ideas, your Done-For-You Freebie, your Social Selling Secrets Training, and exclusive Social Insider Trainings

Copy + paste the content, tweak as desired and post (or set it to schedule if desired).

Have real, natural conversations with people as they start flooding your DMs and watch as your business gains momentum as you sign up more customers and coaches consistently over the next 30 days.

Here’s Why The 30 Day Double Your DMs
Social Posting Strategy Is Unique

Every post, Reel, and Insta Story is designed to attract the attention and
engagement of people who are looking to improve their fitness & nutrition and
finally feel better once and for all, especially heading into the summer months!

Plus we’ve written everything with the specific goal of doubling your DMs
and building authentic relationships with ease.


As our customers will attest, there is nothing else like it on the planet and it’s
guaranteed to get you results.

But Don’t Just Take It From Me, Here’s What Some Of Our Customers Have to Say…

Here’s what Lori had to say about the Social Posting Strategy.

We loved hearing about Jordan’s experience with the Social Posting Strategy.

Justine is CRUSHING it with her social media content!

How Much Do I Invest?

As you can clearly see above, to get all of this content created each month, we invest $2,800, which is what you would pay a professional copywriter who is also an expert in social media, launching, and creating amazing content.

But you can get access for just $67/month if you join the Social Posting Strategy Membership.

But Won’t Everyone’s Content Look The Same?

The social media posts, templates, and freebie are all completely (and easily) customizable so you can add your own authentic voice to your marketing.

Plus you’ll be creating your own unique images, Insta Stories, and Reels that identify your unique brand (it’s amazing how simple this really is). 

And we even give you a strategic photo and graphic plan, including carousel templates, graphics, photo ideas, and Reel ideas for every single post, so you aren’t staring at your camera taking loads of pointless selfies or pointing and dancing awkwardly at the camera and wasting time. 

But even if you use our content word for word and just add your own image, the chances of multiple people seeing your content (and recognizing it’s the same) are slim to none.

Plus I’m Giving You Our Famous “Love It Or Leave It” 100% Money Back Guarantee

“Love It Or Leave It”
100% Money Back Guarantee

That means you get a full 30 days to go through all of the content and if you find…

Our content isn’t amazing, or…

You didn’t sign up at least one new coach on your team, or… 

Any other reason under the sun…

Then we’ll give you a complete, 100% refund just for giving it a go.

It’s just a little team rule we live by called “if you can’t make money, then we don’t deserve yours!”

And Right Now You Get These 2 Powerful Bonuses

#1 Social Selling Secrets

Value: $1,200
I don’t want to just give you the fish, I want to teach you how to fish so you’ll always have the confidence and expertise to grow your audience.
That’s why I’m also giving you my Social Selling Secrets monthly curriculum so you can build a solid BRAND that inspires trust, love, and die-hard loyalty from your followers and fans!

#2 Social Insider

Value: $47 to $197 per month

AND I’m releasing Social Insider-exclusive, members-only content every month as well to help you uplevel your brand and your business!

The Social Selling Secrets course will make you a branding expert
and put your head and shoulders above 99% of coaches out there
right now.

But You Must Act Now

To start taking advantage of this 30 Day Double Your DMs Social Posting Strategy and start attracting your ideal customers and coaches and blowing up your DMs, you’ve gotta get in while it’s hot.

That means you need to decide right now, are you in? Or are you out?

And the truth is, I can only help those people who are willing to take this content and actually post it… because I can’t make it any easier than this.

So I’m only looking for fitness & nutrition coaches who are actually committed to going all in and doubling their DMs in the next 30 days.

So Grab it Today If You’re Ready To Double Your DMs In The Next 30 Days

Every successful fitness & nutrition coach took consistent action to get where they are today.

They’ve grown with the times and found new ways to serve and add value. They’ve found new ways to talk to people about their fitness & nutrition goals and show them how they can support them in their results.

By taking the social media posts, Reels, Insta Story ideas, and freebie I’ve already created for you, I’ve taken away much of the heavy lifting required to get more ideal customers and coaches in your DMs and joining you in your business.

All you have to do is get the 30 Day DFY Double Your DMs Social Posting Strategy today and experience the difference.

Just click the button below, enter your details to join the Social Posting Strategy Membership, and get access to your first 30 days worth of content on the other side.

Just $67/month

Don’t Want The Membership?

I look forward to hearing about all the DMs that are about to blow up your inbox! 

In Sweat and Double Your DMs Faith,

Ashley

P.S. With the 30 Day Double Your DMs Social Posting Strategy, you’ll get access to…

  • 30 Monthly Social Media Posting Templates, which can be left as they are (or you can put your own spin on them)
  • Weekly DFY Reels Ideas so you don’t have to waste time scrolling socials to look for the audio. We’ve done all the work for you and we even give you the captions
  • A Monthly Strategic Photo and Graphic Plan including done-for-you carousels, graphics, and photo ideas
  • 30 DIY Prompts so you can take our social posting formula to write your own captions if you’d like
  • 150 Monthly Insta Story Ideas so you can share your thoughts, engage, share your expertise, poll your audience, and call them to action to DM you
  • A Monthly Done-For-You Freebie Template that attracts your ideal teammates and provides massive value to your followers (and you can also tweak in Canva if desired)
  • Access to our Facebook Support Group: Authentic AF with Ashley Shaw where all of your questions will get answered by a community of coaches driving toward the same goals as well as the accountability you’ve been searching for!
  • Social Insider Training to help you stay up-to-date with what’s working right now so you don’t have to waste time studying marketing on top of running your biz!
  • Monthly Social Selling Secrets Training to help you build a solid BRAND that inspires trust, love, and die-hard loyalty from your followers and fans!

All for just $67/month

This is everything you need to finally attract the ideal customers and coaches you desire to work with and who are ready to throw money at you like confetti, without having to spend all of your time cold messaging and feeling salesy AF.

Plus if you don’t get at least one new customer or coach in the next 30 days, I’ll refund everything you’ve paid.

You have nothing to lose and everything to gain!

Here’s What Some Our Customers Have To Say

Levette Davila

“This last month has been my most effective month. I am finally getting those stalkers to DM me!”

Helena Metzker

“Pressure gone! And genuine interest is forming without me doing a sales pitch.

Your genius and easy to follow plan has really helped me to keep it cute and short. I think I am having ongoing genuine conversations with at least 7 people.”

Deena Kestler

“I just have to tell you how great it is to have your DFY posts. Total game changer! It saves me time and most of all STRESS of what to post.”

Susie Marie

It must be something about day 3 for me whenever Ashley Shaw is involved. I did her Done For You Plan and got 2 challengers DIRECTLY because of it (that I for sure know) by day 6 and this morning I woke up to ANOTHER person asking to get in on this journey!.

Do the work (I mean, ITS GIVEN TO YOU!) and see results. Easy peasie!!”

I’M READY TO DITCH THE MESSAGING AND DOUBLE MY DM’S

Just $67/month

Don’t want the membership?

Get the 30 Day Double Your DMs Plan for $97!

Frequently Asked Questions

How Does The Content Get Sent To Me?

We’ll send you an email with further instructions and our customer support is standing by if you have any issues. In short, you simply create a login on our website and you’ll get instant access to your customer portal where you can download your posts and other content.

How Is The Content Personalized?

All of the content provided is in a template format, meaning you can use the content as you receive it or you can put your own spin on it. We recommend tweaking the content for your ideal customers so it engages and attracts them for the best results.

What Images Do I Use?

You’ll be using your own photos for your brand and image because that’s how you stand out from others. But don’t worry, the images you’ll use can almost be anything as it’s all about getting attention so people stop and read your posts. That means posting pictures of real life work very well and we include image examples for you to follow. I mean, seriously, most of my pictures are just me standing around, holding a phone (or now holding my baby)… it’s not that difficult 🙂

How Long Do I Have Access To The Content? 

You’ll have access to your customer portal forever, and you can also download your own material so you can access it at any time from anywhere.

How Do I Cancel? 

You can cancel anytime. There is no commitment with your membership. If you wanted to cancel, you would just email our Support team at [email protected] and they would process your cancellation. There is a 3-day window to process requests to your account so just ensure you allow 3 days for them to get to your request!

I’M READY TO DITCH THE COLD MESSAGING AND DOUBLE MY DM’S

Just $67/month

Don’t want the membership?

Get the 30 Day Double Your DMs Plan for $97!

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